Posts Tagged ‘style’

CASE STUDY: EYE SHADOW

Post + Photography by Amy Nadine, Graphic Design by Eunice Chun

Have you ever wondered if there’s truly a difference when you wear matte or shimmer shadows? A lot of us have strong opinions as to which one we prefer, so I decided to do a little case study with these constants:

  • Same eye
  • Same 4 shades
  • Same application

The matte shadows are from my all-time favorite Stila’s In The Know Palette. They are the perfect 8 matte shades and don’t get muddy when you apply them (you don’t need to use an eye primer first). The shimmer shadows are my all-time favorite shimmer shadows, The Body Shop’s Shimmer Cubes #6. I discovered them when I had a long layover at an airport in 2003 and have used them on every single one of my clients on one occasion or another since. The secret to them is wetting the brush first so they’re really intense and last longer.

So now that you can see both finishes in a way that you can really compare them, what do you think? The difference isn’t as dramatic as I thought it would be, I have to say! It’s interesting the way the shimmer shadow highlights any small wrinkles on the lid, but only visible to someone standing really close. But in return, the shimmer really does electrify the eye and bring it to life. The matte eye adds a little more drama and is a little moodier. Anyway, we’d love to know your thoughts too so please take a second to vote below!

RED LIPSTICK EVOLVED

Post + Photography by Amy Nadine, Graphic Design by Eunice Chun

Lipstick has come a long way since its moniker was coined in 1880! Not that I don’t still love lipstick and plan on using it until the day I die… but in the last few years, new textures and finishes have emerged that have earned their keep along side of lipstick in our makeup drawers. Some last all day and never end up on your teeth, others are velvety and some are ingeniously matte and shiny at the same time! To really study them, I picked one color (a classic red) and one model (my sweet friend Sophia) to see how they compare and contrast. None look like a lipstick, even though all are just as pigmented and intense.  (more…)

FIVE-MINUTE MAKEUP POP

Post + Photography by Amy Nadine, Graphic Design by Eunice Chun

Try this sweet and playful look and I guarantee you’ll get so many compliments you’ll get tired of saying thank you! It’s incredibly easy to do and the act of simply lining your inner rim blue really pops the eye, but in a very wearable way. Here’s how: (more…)

SHUTTER BUG

Like many Instagram worshipers, you’ll find us glued to our feeds whenever we catch a free moment. But, when it comes to the heart of our jobs — a.k.a. those gorg tutorials and how-tos, we’re often questioned about which camera we use. You’re most likely to find us behind  lens of a Canon 5D. Sure, you’ll find more filters on an iPhone than drink options at Starbucks, but no smartphone will ever deliver the same detail as an SLR camera. Whether we’re capturing a close-up on some nail art or documenting a certain hair texture (as seen in the photo  below), our Canon never leaves our side. We’re so smitten with quality, we’ve had zero qualms with leaving behind our touchscreens when it’s time to seek out inspiration for upcoming TBD posts. As evidenced by our office’s mood board, toting around pro equipment is essential for capturing vibrant colors and crisp images — now we know how photographers felt before cell phones were equipped with lenses!

photos: Kristin Ess, written by Sarah St. Lifer

Not only does our day-to-day life influence our work, but so do the iconic muses of yore. You know what we’re talking about: those gasp-worthy portraits of Bianca Jagger dancing at Studio 54, Jackie O. dodging the paparazzi, or Sophia Loren being a bona fide bombshell at the beach. You could say we’re constantly borrowing from the old-school icons, while staying on top of today’s trends. Without the trusty trigger of our Canon along with some old school vintage photographs, our day-to-day might be a little less inspiring.

Confession: A bunch of those brilliantly-lit photos we publish on TBD were taken at night. Did we fool you? Well, blame it on the Canon 5D. Since our days are often booked with back-to-back meetings, the only availability we have for tutorials is when the sun starts to set (What can we say? We’re a dedicated bunch!). Even in low light situations, you can still achieve that clear and bright shot, sans a vibrant light source. Added bonus: You can rock that fancy ‘do to dinner! Magic!

When it comes to social media, we’re all about natural light. But, while shooting outdoors, we’ll sometimes encounter direct L.A. sunlight. Way harsh, Tai!  In order to make those snaps as perfect as a Noxzema commercial, we bust out our trusty Canon (can you tell we’re a Clueless-obsessed crew?). Trust, we’re still learning the camera’s many settings! But, just switching the tab from portrait mode to landscape helped us achieve that softer light we were searching for. (If only choosing a nail polish shade were that simple!)

The trickiest tutorials to capture? Probably nail art. Those features are all about the details, and it would be an injustice to those dazzling digits if we photographed them with anything less than a pro lens. Whether we’re zooming in on some glitter or photographing the end result, the Canon takes care of business. Sweet dreams are made of this!

What’s the point in preparing a magazine-worthy photo shoot when the camera quality isn’t up to par? We want our readers to enjoy every minute detail, down to the petals on some pretty peonies! Textures tend to be much more dynamic, and you can’t argue with the color quality. Wowza!

Even the everyday items in our studio look like little pieces of art when we snap ‘em with our Canon. Hair and makeup tools never let us down, so capturing them in a flattering way is the least we could do!

sponsored by Canon

Even off duty, we can’t help but bust out our “big girl camera”. Whether we’re on a hike, BBQ’ing by the beach, or braiding each other’s hair in the park (seems cliché but we do it!), the camera goes where we go! Check out our Graphic Design Assistant getting her hair done by one of our writers! Those out-of-office moments are just as important to us as the how-to’s. We couldn’t do it without our 5D, a.k.a. our secret weapon.

Do you own a Canon SLR? Are you planning on investing in one for your blog? If so, what model? Tell us about it in the comments below!