Posts Tagged ‘rita hayworth’

VINTAGE CURL TUTORIAL

PHOTOS/POST/GRAPHIC DESIGN: KRISTIN ESS

A couple months ago I was asked to join 4 gorgeous + very talented ladies at a photoshoot for The Hollywood Reporter’s amazing new site, Pret-a-Reporter, which we love. I was terrified AND excited as I don’t usually sit in front of the camera! I’m more of a behind-the-scenes kind of gal. But when they told me about the concept I wanted to be a part of it. They asked each of us to channel an Old Hollywood Starlet and told us the headline of the article was going to be “Digital Starlets”. That was really exciting, but THEN the news got better. They told me that I got to channel Rita Hayworth. Melt. My. Heart. She’s always been my number one. The shoot was loads of fun and we’re beyond grateful that they included The Beauty Department in this story. You can view the images with all the other lovely ladies right here. I also thought it would be fun to do a tutorial on how I did my hair  for the shoot, so here we go!

  1. Shampoo + lightly condition. Don’t use a heavy conditioner or mask before attempting this hairstyle as it might weigh the curls down.
  2. Have you invested in a new mousse yet? It’s back and better than ever. There are lots of new mousses on the shelves that are soft and pliable, not crunchy.
  3. Work some through the root first and then down toward the ends. I gave it a nice brushing once the mousse was in to ensure even distribution. You DON’T want mousse clumps.
  4. Rough dry the hair using a flat brush. I have strong natural waves, borderlining on curly. You don’t need it to be smooth. In fact, I like mine to be a little puffy and frizzy because I feel like it holds the curl better in the long run. If you straighten it first it might fall flat quickly.

Try a section first so you understand how your hair will react to the curl. I did one here so you can see what the hair should do. Curl, cool, brush, bounce! That’s what you want.

  1. I start at the top and work my way down with the curling iron. I like to make sure the top and the middle get just as much heat as the ends so they don’t fall flat. I used a 5/8″ iron for this whole set. Seems small, but trust me you don’t want to use anything larger than 3/4″ for the curl or it will end up more like Veronica Lake Waves, which are great, but not the point.
  2. Let the curl cool until the hair feels cold. When you do your whole head, you’ll want to pin each curl and let it cool, but for this one I didn’t pin it.
  3. Brush out the curl until you see the pattern form.
  4. It should spring up and start to look like this. Once you get the hang of it, you’re ready to curl the whole head.

When I started to fall in love with vintage vibe hair, I started buying a lot of these old books with written tutorials. I tried to make you one below so you could see the pattern I used for this set.

  1. Create a side part on whichever side you prefer. This looks best with a side part rather than a middle part in my opinion. Curl the heaviest side first. Start at the top and pin the curls into place in the pattern above. Work your way to the bottom.
  2. The front pieces are the most important because they’re going to define the shape more than anything so be very precise with the front curls.
  3. Work your way around to the other side. You want to curl everything down and toward the face.
  4. Put your makeup on and get dressed while your curls cool. The colder the better.
  5. Now brush out the whole head. Keep brushing until you start to see the pattern form. Once you do, start adding hairspray. You can either tuck the hair behind your ear or you can twist it and pin it like I did using a large bobby pin. Totally up to you!

Pret-a-Reporter is also doing a sweepstakes which you should check out HERE!

Thank you to our friends at Pret-a-Reporter for partnering with us on this post and including us in the story!

BIRTHDAY BEAUTY

all photos: ritahayworth.com post designed by Kristin Ess

This week we celebrated one of Old Hollywood’s most glamorous. Rita Hayworth lit up the screen and became incredibly iconic in the beauty industry. She was certainly committed to looking fab! But did you know being such a stunner wasn’t as natural as it looked for Rita? Her famous red hair was naturally black and according to Rita’s hairdresser, Helen Hunt (who was her stylist from age 18 on) beauty really WAS pain. Rita had full electrolysis along her hairline to move it back. Ouch! This story blows our minds a little…

Dedication to beauty according to Helen:

“When Rita first came to the studio she had black hair and her hairline was very low. Her first picture, Criminals of the Air, was filmed mostly across the street from Columbia, which is now a parking lot. She was there under contract with about five other girls with the idea of coaching them for stardom. Rita was going out with Eddie Judson.  He realised Rita’s potential so he started on a publicity campaign for her. He is the one who asked me to find a good electrolysist and start the treatments–which I did. Eddie paid ten dollars each for about one year. This was slow work.

All this time she was unnoticed by Columbia and I was dressing her hair–still black. Finally the New York office called Harry Cohn and said you have a beauty with loads of publicity–why don’t you capitalise? Harry Cohn then gave her some tests.The cameraman said that her hairline was still too low and too black–so I suggested putting a bleached streak across her forehead. We tested, it was a success. This was for the picture with Jean Arthur and Cary Grant [Only Angels Have Wings,1939]. Jean was asked to pose with Rita in some stills and she refused, saying, ‘She’s too pretty for me to stand with her.’

That streak across the front of her hair was copied by many. My daughter was a student at U.C.L.A. at the time–her girlfriends were begging me to give them the streak. One day I talked to Harry Cohn about making Rita’s hair red so we could do away with the streak. When she was in a picture I always shampooed her hair every morning and brushed it completely dry and very little pin-curls were necessary to give the luscious flow of shiny hair. At this point I told Harry Cohn about what Eddie Judson had paid out of his small funds on Rita’s electrolysis and asked that the studio take it over. He agreed and I started in again.

I worked with the electrolysist, drawing lines on a still picture showing the line we wanted. Now the treatments were fifteen dollars each but never more. This lasted another year until the work was finished. Achieving a new design for Rita’s forehead entailed a long and very painful process. Each hair had to be removed individually, then the follicle deadened with a charge of electricity.”

photos: ritahayworth.com

Either way, we think Rita was the reflection of perfection both before and after and this week we say Happy Birthday to her!!